If you are a child of the 80’s, you probably remember Lip Smackers well. Where I was from, you collected them just as much as you collected friendship pins, and when they came out with the jumbo size, you put that business on a ribbon and wore it around your neck.
I was a Midwestern girl, so Dr. Pepper was my favorite flavor. followed closely by bubblegum. It’s funny how flavors become trendy in grade school – bubblegum Lip Smackers was as popular as watermelon Jolly Ranchers (both were a super big deal).
I knew that Lip Smackers were still around, because I had bought several (sets) for my daughter, and I just figured they would always be there, so I was shocked when Bonnie Bell, the parent company, announced they would cease production and go out of business.
Immediately I ran out and bought my top three.
But on the heels of that news, Markwin (I’ve reviewed their One Direction makeup line prior to the holidays) announced they would be taking over Lip Smackers, and all was suddenly right with the world again.
“We will keep all the flavors and add more,” said Bill George, president of Lip Smacker’s new parent company, Markwins International Corp.
Markwins is positioning itself to be a major player in the drugstore makeup market, as they recently announced that they would be taking over Wet ‘n Wild, the starter makeup for all of us ’80s kids.
So we can all rest easy that the kids of the 2010’s will have the same awesome things that we grew up with.
Disclosure of Material Connection: I have not received any compensation for writing this post. I have no material connection to the brands, products, or services that I have mentioned. I am disclosing this in accordance with the Federal Trade Commission's 16 CFR, Part 255: "Guides Concerning the Use of Endorsements and Testimonials in Advertising."